What is a Roku TV? What you need to know about TVs with Roku built-in

Smart TVs are ubiquitous these days, and while Roku might be best known for its add-on streamers, quite a number of first- and third-party TVs have its platform built in. Here’s a rundown of what a Roku TV is, and how the tech stacks up against the competition.

What is a Roku TV?

Simply put, a Roku TV is a smart TV with Roku OS baked in — it’s the default interface for everything, whether you’re using streaming apps, watching cable broadcasts, or playing a console game. The company licenses its platform to other manufacturers, some examples being Onn, Sharp, RCA, and Hisense. More recently the company has launched some self-branded models in the form of the Select and Plus.