Two smart ring brands will no longer be available to US shoppers
- This morning, Oura won its ongoing legal battle against Ultrahuman and RingConn at the ITC.
- Both rivals are now banned from selling smart rings in the US.
- The ruling all but cements Oura’s dominance in the US market.
The smart ring market in the US just got leaner. Today, Oura, maker of the Oura Ring, won a decisive legal battle that blocks two of its biggest rivals, Ultrahuman and RingConn, from selling their devices stateside. The International Trade Commission (ITC) found both companies infringed on Oura’s patents and hit them with exclusion and cease-and-desist orders.
Oura already leads the US smart ring market by a wide margin. The company has shipped more than 2.5 million devices globally and remains the most recognizable brand in the category. Ultrahuman and RingConn have recently offered some competition, appealing to buyers with lower prices and different hardware designs. We even dubbed the RingConn Gen Air 2 the best budget smart ring available and a worthwhile challenge to the Oura Ring. With the ITC ruling, the market’s variety disappears overnight.
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